The Entertainer has taken the decision of closing all of its stores from 5pm today.
The toy retailer follows Debenhams, John Lewis and other major high street retailers in enacting a temporary shut down to protect staff and the public from the coronavirus outbreak.
The retailer made the announcement with a statement on its social media accounts this morning.
“We have taken this decision with a very heavy heart, but the safety and wellbeing of our employees and customers is our priority,” it reads.
The closure follows more strident measures from the government to curb the spread of the Covid-19 virus. Pubs, restaurants and other gathering places have been ordered to close, while the public has been advised to remain indoors, leaving only when necessary. Some reports claim Number 10 will likely order all non-essential retailers to temporarily close early this week.
As such, The Entertainer’s online store will remain operational. Shoppers can still place and receive orders from home through The Entertainer’s website, thetoyshop.com, and elc.co.uk.
A new ‘Boredom Busters’ promotion is currently live on the site, offering up to 50 per cent off a range of products aimed at helping kids ‘stay entertained at home’.
Stores will be closed for the foreseeable future, though the retailer says it looks forward to “welcoming you back to our stores soon”.