Shopify unveils new app: Shop

The new shopping app, available in the US, Canada and Australia, allows users to browse local businesses, view personalised recommendations, and enjoy easy payment and tracking

Written by Georgie Dobie

Posted 06.05.2020 | Retail

Shopify unveils new app: Shop thumbnail

Global commerce company Shopify has announced the release of Shop, a mobile shopping app designed to bridge the gaps in online shopping, Shop offers users the ability to easily discover local businesses, receive relevant product recommendations from their favourite brands, check out and track all of their online orders.

Carl Rivera, general manager of Shop, says: “Shopify has focused the last decade on solving complex problems for entrepreneurs by making commerce seamless and accessible. Now, we want to do the same for customers. We set out to solve the common pain points in the customer’s shopping journey today, while developing specific features, like local business discovery, that will be relevant today and in the future.” 

Shopify is setting out to reimagine the online shopping experience for customers – to provide them greater convenience, transparency, and personalisation. As a result of social distancing and stay-at-home measures, customers have become more reliant on online ordering than ever before as it becomes more challenging to stay connected to the brands they love. 

The Shopify team has brought together expertise in commerce and proven features from Shop Pay, a one-click accelerated checkout, and Arrive, an app to track online orders, to make purchasing and order tracking frictionless for shoppers. To date, Shop Pay has processed over $8bn in sales, while Arrive has been used by 16 million shoppers to track their e-commerce orders.  

In a world of increasing physical separation, Shopify’s Shop hopes to help businesses deepen their connection with their customers and, over time, understand what they want to continue to build trust and loyalty. 

Shop’s features include:  

  • Local filters: Shop’s users can locate nearby merchants to support local businesses. The app identifies businesses currently offering shipping, pick-up, and highlights return policies.
  • Seamless payment and checkout: Through Shop Pay, shoppers have fast and easy checkout across all brands on the app.  
  • Transparent tracking: With the innovative technology of Arrive, all order and tracking information is stored in one convenient place. Tracking shows the status of each package and provides real-time updates. 
  • Customised recommendations: Through personalised recommendations, like new releases and deals from the brands shoppers love, Shop ensures merchants’ customers consistently rediscover the storefronts of their favourite brands, as well as new brands.  

The app is currently available for download in the US, Canada and Australia. For more information, please visit shopify.com/shop


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