The Singing Ant to launch playmat collection in the UK

Set to launch this summer, the range combines style and practicality

Written by Georgie Dobie

Posted 13.07.2020 | Products

The Singing Ant to launch playmat collection in the UK thumbnail

The Singing Ant has announced the imminent launch of its range of artisan-inspired playmats in the UK this summer.

Seamlessly combining style and practicality, the EVA foam playmats are sure to shake up the nursery interiors market as they are set to become a must-have for all stylish family homes across the country. 

The creation of mum of two, Nicole Eissele, her goal was to create a playmat that enhanced the feeling of home adding a whimsical touch to any nursery, whilst also creating a soft and safe space for little ones to play on and explore.  

Featuring a wipe clean, soft surface, the Singing Ant designer play mats are the perfect solution for incorporating safety and style within any parent’s home. The rotatable non-toxic EVA foam tiles easily slot together, interlocking to become a contemporary playmat in an instant. The clever patented construction enables the mats to be easily expanded or reduced to fit into any space, whilst also being ideal for packing away into the handy travel tote provided for trips to the grandparents or any playdates. 

Available in four, scandi-inspired unisex colour options, parents can choose from the neutral tones of spring green and morning blue, featuring delicate floral illustrations. Alongside these, a touch of metallic can be added to any nursery with sunset rose and moon grey, which feature subtle copper flecks for a unique twinkle.  

The Singing Ant playmats will ensure little ones nurseries look as if they have been pulled straight from the pages of any inspired interiors magazine, whilst sparking little ones imaginations in the process.  

Founder of the Singing Ant, Nicole Eissele, said: “Having had great success with The Singing Ant playmats in Germany, we are absolutely thrilled to bring the collection to the UK market. We’re delighted to be able to offer something practical, which ensures safe play for little ones at home, whilst also bringing an element of style too. Although the playmats creative and beautiful designs really make them stand out, their functionality cannot be overlooked. The patented structure means no small or loose parts for children and easy set up and storage for parents too. We just know they are going to be a must-have in every family home!  

For more information, visit www.thesingingant.com.  


Schleich celebrates its 85th anniversary thumbnail

Schleich celebrates its 85th anniversary

Limited edition golden figurine marks the occasion

Zimpli Kids gives back to the NHS thumbnail

Zimpli Kids gives back to the NHS

The company has announced its plans to donate 100 per cent of its net profits from Rainbow Baff Bombs to ...

Messe Frankfurt readies for this week’s trio of events thumbnail

Messe Frankfurt readies for this week’s trio of events

Toy & Edu China, Baby & Stroller China and Licensing China to open this week with over 1,300 exhibitors

Press Releases

Radio silence broken on Novel Entertainment’s new Horrid Henry podcast thumbnail

Radio silence broken on Novel Entertainment’s new Horrid Henry podcast

The first podcast based on the award-winning Horrid Henry TV series will launch this week under new ‘Horrid Henry Unlocked’ ...

APC Kids signs trio of deals for CTC Media’s Kid-E-Cats thumbnail

APC Kids signs trio of deals for CTC Media’s Kid-E-Cats

New deals sees hit property’s footprint expand in Asia, Latin America and North America

Live the track with the Lego Technic Ducati Panigale V4 R thumbnail

Live the track with the Lego Technic Ducati Panigale V4 R

The Lego Group has revealed its latest Lego Technic model – the Ducati Panigale V4 R

Have a field day with Britains’ New Holland Tractor! thumbnail

Have a field day with Britains’ New Holland Tractor!

Tomy has revealed the latest launch from Britains – a New Holland T8.435 Tractor