The programme is a support resource for parents, key workers and families who find themselves in unprecedented situation of teaching children at home during school closures.

The Super Wings educational campaign was conducted in over 500 schools and nurseries, offering a branded resource pack to teachers which included a full lesson plan booklet, posters, stickers, and links to download further activities.

All assets were developed in line with the EYFS curriculum, and were sent to reception, nursery and primary schools who had opted into the interactive programme. The packs highlighted the developmental benefits of the Super Wings property to both teachers and parents and introduced the animated TV series to new little fans.

The targeted activity received an overwhelmingly positive response from teachers and educational professionals, with 96 per cent saying they would recommend Super Wings to parents, and 93 per cent would recommend to other teaching professionals looking for ways to entertain children whilst learning.

“We are thrilled to share our Super Wings learning resources at this especially poignant time, where parents and key workers are looking for new educational materials to support this unprecedented period of home schooling,” says Alpha Group UK’s Julie Ball.

“With all resources fully accredited by iChild, the materials have been developed especially for pre-schoolers to encourage interactive learning in a fun, informative and engaging way. Following the extremely positive feedback already received from educational professionals, we hope others will also find these free learning resources beneficial at this challenging time.”