Moonpig introduces LEGO® gifts in biggest ever brand launch

Moonpig announced today the biggest brand launch on its site, making LEGO® gifts available for its millions of customers. Moonpig has never launched so many new gifts from a brand before, but marks the occasion as the first of more to come

Written by Mark Naish

Posted 18.03.2021 | Retail

Moonpig introduces LEGO® gifts in biggest ever brand launch thumbnail

The all-new LEGO® range features 13 different themes* with 50+ products so whether it’s a little one's first Duplo LEGO® set, Marvel LEGO® figures for the mini superheroes, or an Architecture building set for the ones who like a challenge, Moonpig aims to make birthday gift shopping a breeze with curated options for big kids and little kids alike.

The range includes amongst others:
LEGO® Duplo for toddlers
LEGO® City and LEGO® Friends for the younger generations
LEGO® Harry Potter, SuperHeroes and Star Wars for movie fans and wannabe wizards and witches
LEGO® Architecture for the big-kids-at-heart
 
Moonpig launched the new brand with bespoke site looks - a dedicated landing page as well as content all around the site to showcase the extensive range, and has the ambition to grow the offer even further throughout the year.
 
The LEGO® range is available on the Moonpig site here: https://www.moonpig.com/uk/gifts/lego/
 
As Moonpig works to fulfil its vision to become the ultimate gifting companion, the business has been bolstering its ever expanding gifting offer with a long list of illustrious brands. In the past three months, Moonpig has introduced over 50 new brands across food, alcohol, beauty, home and toys, including amongst others: Edinburgh Gin, Chase Gin, Moet & Chandon, Piper-Heidsieck, Bollinger, Johnnie Walker, Glenmorangie, Jamesons, Sanctuary Spa, This Works, Nivea, OPI, Whittards, Walkers Shortbread, Montezuma Chocolate, Jelly Belly, Playmobil, Hasbro and Pokemon.
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