T-Racers is driven by a ‘mix and race’ concept - each vehicle is made up of 3 different parts, which can be interchanged to create a favourite car; even the wheels are interchangeable! There are more than 500 possible combinations allowing children to build the cars they want. In Series 1, there will be eight drivers to collect, including the ultra-rare X-Racer with a special chrome-like finish.
The collectible Turbo Wheel (RRP £6.99), includes one articulated driver and one completely random car in multiple parts, all within their own opaque envelopes. The Turbo Wheel design has been created to give kids an exciting unboxing experience and the eco-friendly packaging can also be used as a podium.
Series One will also see the launch of two incredible playsets the Eagle Jump Challenge and the Turbo Crane Challenge, both at £16.99 and great products for encouraging imaginary play.
T-Racers are brought to life with 3D YouTube Webisodes and with the in-pack guides. Each driver is part of one of four race teams and is unique, with a set of skills and powers to help them navigate Turbo City and race to be the best of the best! In addition, each part of the car also has a special power or characteristic which children will have great fun mixing up!
T- Racers launch on the 9th July 2021 and will be supported by a heavyweight television campaign, YouTube advertising and impactful point of sale material.
For further information, contact Magic Box Toys on 01403 251286