Zimpli slimes Ryan’s World

New licensed Gelli Baff and Slime Baff inspired by YouTube’s biggest star unveiled

Written by Rhys Thomas

Posted 04.07.2019 | Products

Zimpli slimes Ryan’s World thumbnail

Ryan’s World is about to get a lot slimier thanks to a new license agreement with Zimpli Kids.

Zimpli has signed a worldwide licensing deal with media company Pocket.Watch – which represents the brand extension of the popular Youtuber – to introduce Ryan’s World Gelli Baff (Glitter Purple and Aqua Blue), Slime Baff (Green and Glitter Orange) plus some foil bags.

Zimpli will also be launching a Ryan’s World Gelli Worlds, including five sachets of Gelli , an Inflatable Tray and 6 popular Ryan’s world figures.

Jessica Coy, Head of Marketing at Zimpli Kids, says: “Ryan is a huge fan of Gelli Baff and Slime Baff after using them in a number of his YouTube videos, so the partnership just seemed like the perfect fit for Zimpli Kids. One of Ryan’s Slime Baff videos has over 100 million views!”

Ryan is the star of the Ryan ToyReview channel and is the biggest and highest paid YouTuber in the world with over 19 million subscribers and 30 billion total views.

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