Zimpli Kids’ debuts first collectable bath time line

Mermaid Treasure Chests combine slime and collectable toys shaped like mermaids and other underwater critters

Written by Rhys Thomas

Posted 26.11.2019 | Products

Zimpli Kids’ debuts first collectable bath time line thumbnail

Zimpli Kids is bringing collectability to bath time with its latest release, Mermaid Treasure Chest.

Combining Zimpli’s signature bath slime with a range of toys based on mermaids and other sea critters, Mermaid Treasure Chests come in Aqua Slime Baff and Glitter Purple Gelli Baff.

The packagin, which is in the shape of a treasure chest, also includes two mystery underwater figures. There are a total of 10 toys to collect, ranging from ink and purple-tailed mermaids, to dolphins, sea turtles, jellyfish and friendly manatees.

The Glitter Gelli Baff Treasure Chest is made with Cosmetic Bio-glitter, just like the rest of Zimpli’s Glitter product lines.

Jessica Coy, Head of Marketing at Zimpli Kids, says: “Children are amazed by the magic of Gelli Baff and Slime Baff, watching the water transform and change colour before their eyes.

“The collectability is a great addition to this, especially using fantasy figures like mermaids, which is perfect for bath time imaginative play.”

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