Smiffys adds nostalgia to dress-up range

Deals agreed with Boat Rocker Rights for Danger Mouse, Wind in the Willows and Rainbow

Written by Rhys Thomas

Posted 14.12.2018 | Products

Smiffys adds nostalgia to dress-up range thumbnail

R H Smith and Sons, the parent company of the Smiffys and Fever dress-up brands, has inked fresh deals for new licensed costume ranges across a selection of Boat Rocker Rights’ TV children’s classic series.

New licenses that will join Smiffys selection of dress-up include animation Danger Mouse, classic tale Wind in the Willows and Rainbow.


“We are thrilled to be collaborating with Boat Rocker Rights on these nostalgic licensed properties and cannot wait to bring a host of colourful new characters to life through these exciting dress up ranges, which will be a welcome addition to our award-winning collection,’’ says Dominique Peckett, Director at R H Smith.

The new lines will include dress up for children and adults, including costumes, masks and associated accessories for the iconic and nostalgic pre-school series Rainbow, Cosgrove Hall’s timeless stop frame animated series Wind in the Willows, and the world’s greatest secret agent Danger Mouse.

Caroline High, Licensing Director, Boat Rocker Rights adds: “We are delighted that Smiffys have licensed these iconic properties that appeal to young and old alike. We cannot wait to see entire families dressed up as their favourite characters from our classic shows.”

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