Redan readies Bing monthly mag

Will follow up a successful standalone title from Kennedy Publishing with a monthly newsstand presence for Acamar’s pre-school property

Written by Rhys Thomas

Posted 03.03.2020 | Products

Redan readies Bing monthly mag thumbnail

Redan Publishing is following up the success of a standalone Bing magazine with a monthly publication launching in July.

The Everything Bing one-shot, from Kennedy Publishing, is out now, and is packed with activities, posters, and covermounted toys and stickers.
Due to its popularity, Redan is partnering with Acamar Films to launch a monthly magazine, Fun To Learn Bing, this summer.

Every themed issue will include a story, interactive activities, recipes, crafts, a 12-page workbook with a cut-out certificate of fun, a letters page and lots of stickers, which are integral to the activities within the magazine. Each £3.99 issue will also come with a Bing-branded covermount gift.

Natalie Harvey, Executive Director of Sales at Acamar Films, says: “We’re delighted that Bing’s success last year in magazines, and generally with the debut of the new series and master toy launch, has led to a strong roll-out in 2020.

“Bing is going from strength to strength in the UK and we’re committed to creating quality content in all forms, including magazines, for our Bing fans and their grown-ups.”

Bing bounds for success in 2020 with a strong magazine programme in the UK including a Kennedy Publishing one-shot in store now until March 19 and a Redan stand-alone monthly magazine launching in July.

Along with the new stand-alone magazines, Bing will also continue to make a regular appearance in both Redan’s Fun To Learn Friends and Immediate Media’s CBeebies Magazine.

In addition to magazines, Bing is set for a big year in books, securing a spot as the only licensed character for World Book Day. Bing’s Splashy Story can be redeemed for free with a £1 World Book Day token, more than 15 million of which will be distributed across the UK and Ireland by World Book Day partners.

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