Baby Annabell cooks up Annabel Karmel campaign

The doll brand’s new Lunch Time range launched alongside healthy and delicious recipe ideas from family food expert Annabel Karmel

Written by Rhys Thomas

Posted 21.10.2019 | Products

Baby Annabell cooks up Annabel Karmel campaign thumbnail

Family food expert Annabel Karmel has teamed up with Baby Annabell for the launch of its brand-new Lunch Time range.

The family food expert worked together with the doll brand to create five recipes designed to enthuse children about cooking and making healthy dietary choices, coinciding with the food-themed product launch.
The meals include crispy Veggie Fritters, and Choc, Orange and Courgette Cake, a sweet treat that even helps towards kids’ five a day. Two frightfully delicious recipes were also created to celebrate Halloween: Monster Chicken Burgers, and Alien Apple and Pumpkin Muffins.
Annabel says: “I’m always looking for new and fun ways to keep children engaged and interested in healthy eating and making the right choices when it comes to food so the partnership with Baby Annabell makes complete sense, aligning with a brand that wants to promote the same thing,” says Annabell.

“The new Lunch Time range from Baby Annabell is great fun and little ones will love it – it’s a brilliant way of introducing children to food groups and healthy options as they learn what Baby Annabell likes to eat.”
The new range follows a realistic play pattern and helps children understand daily routines with play around one of the most important times of the day – mealtimes. Products include the Lunch Time Table, a feeding chair and table for Baby Annabell with accessories that lights up and makes lunch time sounds so children can find out what their doll's favourite food is. Also in the range is the Lunch Time Set with five accessories.
Kasia Leskow, Marketing Manager for Baby Annabell UK, says: “Baby Annabell has been in families’ homes for over two decades and is a much loved brand throughout the UK, which is why we have collaborated with Annabel Karmel, who is also loved by parents across the country. 

"We are always looking for ways to help children develop skills as they grow and the new Lunch Time range from Baby Annabell offers a new, fun way for children to start understanding the choices they have with food – the recipes are a brilliant way to bring this all together.”

Hasbro’s eOne acquisition halted by CMA probe thumbnail

Hasbro’s eOne acquisition halted by CMA probe

The UK competition watchdog launched its investigation today, stalling the deal’s closure until at least late January 2020

L.O.L Surprise gig pops up in Covent Garden thumbnail

L.O.L Surprise gig pops up in Covent Garden

Thousands of Christmas shoppers were treated to a special performance in central London to mark the launch of L.O.L Surprise! ...

Gary Barlow to sing new Paddington Bear theme tune thumbnail

Gary Barlow to sing new Paddington Bear theme tune

The Take That star will write the theme tune, sing the theme tune for brand-new animated series The Adventures of ...

Press Releases

SmartGames launches Atlantis Escape thumbnail

SmartGames launches Atlantis Escape

Multi-level logic game tasks players with escaping the fabled city before it sinks beneath the waves

DKL readies for moon landing celebrations thumbnail

DKL readies for moon landing celebrations

New Plus-Plus space range is ideal to commemorate this year’s 50th anniversary of the historic achievement

Smart launches Smart Farmer thumbnail

Smart launches Smart Farmer

Lastest launch gives little ones an agricultrual qunadry to puzzle over and get their brains moo-ving

Smiles for Zimpli emoji range thumbnail

Smiles for Zimpli emoji range

A crowd pleaser at Toy Fair, Zimpli’s new emoji-licensed poop-shaped slime and Baff Bombz range is anything but a stinker