KidsOut named official charity of Toy Fair 2020

The BTHA continues its ongoing partnership with the kids’ charity for the fifth consecutive year

Written by Rhys Thomas

Posted 05.11.2019 | Business

KidsOut named official charity of Toy Fair 2020 thumbnail

The British Toy and Hobby Association has announced today that Toy Fair 2020’s official charity partner will KidsOut.

For the fifth year, KidsOut will run the Trolley Dash donation drive on the last day of the Toy Fair. Last year’s show saw over 60 volunteers take to the show floor with empty shopping trolleys, collecting more than 4,000 toys kindly donated by exhibiting companies.

“We are always overwhelmed by the generosity and support from our exhibiting companies at Toy Fair,” says Majen Immink, Director of Fairs and Special Events. “Thank you again for helping us to support this incredible charity, and their important work.”

The toys collected at Toy Fair play a major role in KidsOut’s toy outreach programmes throughout the year. KidsOut works with Women’s Aid Federation refuges across the UK to provide support, organise positive experiences and provide toys for vulnerable children who have escaped domestic upheaval.

Supported by the huge collection from the Trolley Dash 2019, the charity was able to launch a brand-new service this year - the Safe House Toy Box scheme. Safe House Toy Box delivered toy boxes to more than 600 children in outreach and safe houses this year-to-date, increasing the charity’s outreach by 20 per cent.

Gordon Moulds CBE DL, the CEO of KidsOut, adds: “KidsOut strives to bring fun and happiness to as many vulnerable young people as possible. Support from the Toy Industry through events like Toy Fair is essential in aiding KidsOut to expand its services and reach even more disadvantaged children around the UK.”

Toy Fair will take place at Olympia, London from 21-23 January 2020. Registration is free at

Barbie fashion line hits River Island thumbnail

Barbie fashion line hits River Island

Mattel launches Barbie 60th Anniversary kids’ clothing line in its first fashion collab with the high street fashion chain

Toy Industry Awards 2019 tickets now available thumbnail

Toy Industry Awards 2019 tickets now available

The annual awards ceremony kicks off at 6pm on the opening day of London Toy Fair 2020

Clintons to shut a fifth of stores thumbnail

Clintons to shut a fifth of stores

Greetings card retailer plans to close 66 stores and is seeking rent cuts on 200 other locations, as its revealed ...

Press Releases

SmartGames launches Atlantis Escape thumbnail

SmartGames launches Atlantis Escape

Multi-level logic game tasks players with escaping the fabled city before it sinks beneath the waves

DKL readies for moon landing celebrations thumbnail

DKL readies for moon landing celebrations

New Plus-Plus space range is ideal to commemorate this year’s 50th anniversary of the historic achievement

Smart launches Smart Farmer thumbnail

Smart launches Smart Farmer

Lastest launch gives little ones an agricultrual qunadry to puzzle over and get their brains moo-ving

Smiles for Zimpli emoji range thumbnail

Smiles for Zimpli emoji range

A crowd pleaser at Toy Fair, Zimpli’s new emoji-licensed poop-shaped slime and Baff Bombz range is anything but a stinker